The Studio Journal

Why companies rebrand, and how to determine if it’s right for you.

How to use brand history to build a powerful contemporary brand.

Tradition and innovation stitched together in one beautiful ball.

Houston Astros superstar Alex Bregman’s new salsa lands in Texas. 

What does a branding company do, and how do I find the right fit?

Weighing a fresh start against a more iterative brand glow-up, and finding the perfect balance for your brand.